Digital Design, Development and Production
Digital Marketing and Strategy / Print Design and Prepress
Andrew Strachan
My WorkAbout
I'm a versatile and meticulous digital marketer who loves to engage diverse audiences with effective designs and adaptive campaigns.
About me
I have a proven work history fulfilling strategic, design and production roles in both agency and in-house advertising, marketing and design studios. I have further developed my communication and project management skills while working as a self-employed graphic designer and marketing consultant.
I specialise in web and print design and production, paid, owned and earned digital marketing, cross-media campaign creation, campaign analysis and reporting, and Search Engine Optimisation (SEO). I hold a Bachelor of Arts (Internet Communications) through Curtin University.
My experience
- Web Design, Development and Production
- SEO
- Digital Marketing Strategy - Paid, Owned and Earned
- Content Marketing and Content Development
- Copywriting and Proofreading
- Website Analytics Reporting
- Social Media Management
- Print Design and Production
- Email Marketing
- Video Editing and Animation
- Creative Direction
- Photographic Direction
- Image Retouching
- Finished Art and Prepress
About me
I have a proven work history fulfilling strategic, design and production roles in both agency and in-house advertising, marketing and design studios. I have further developed my communication and project management skills while working as a self-employed graphic designer and marketing consultant.
I specialise in web and print design and production, paid, owned and earned digital marketing, cross-media campaign creation, campaign analysis and reporting, and Search Engine Optimisation (SEO). I hold a Bachelor of Arts (Internet Communications) through Curtin University.
My experience
- Web Design, Development and Production
- SEO
- Digital Marketing Strategy - Paid, Owned and Earned
- Content Marketing and Content Development
- Copywriting and Proofreading
- Website Analytics Reporting
- Social Media Management
- Print Design and Production
- Email Marketing
- Video Editing and Animation
- Creative Direction
- Photographic Direction
- Image Retouching
- Finished Art and Prepress
Work
Expertise
My experience and skillset comes from fulfilling creative and production roles on print and digital projects with leading advertising and design agencies.
Primary Software and Technical Skills
- Hand coding HTML and CSS
- Content Management Systems – WordPress and MODX
- Google Analytics and Tag Manager
- Social media management
- Content and Technical Search Engine Optimisation
- Google and Facebook Ads management
- Photoshop
- InDesign
- Illustrator
- XD
- Premiere
- After Effects
- Acrobat
Soft Skills
- Creativity
- User-centric design philosophy
- Critical thinking
- Communications and messaging analysis
- Competitive and market research
- Content creation
- Copywriting, proofing and editing
- Attention to detail
- Client management
- Supplier and resource procurement
- Team management and teamwork
- Self-management and independent problem solving
Primary Software and Technical Skills
- Hand coding HTML and CSS
- Content Management Systems – WordPress and MODX
- Google Analytics and Tag Manager
- Social media management
- Content and Technical Search Engine Optimisation
- Google and Facebook Ads management
- Photoshop
- InDesign
- Illustrator
- XD
- Premiere
- After Effects
- Acrobat
Soft Skills
- Creativity
- User-centric design philosophy
- Critical thinking
- Communications and messaging analysis
- Competitive and market research
- Content creation
- Copywriting, proofing and editing
- Attention to detail
- Client management
- Supplier and resource procurement
- Team management and teamwork
- Self-management and independent problem solving
Contact
If you have any questions don't hesitate to get in touch.
© 2023 Drew Strachan.